Marketing Using Social Media

Have you heard about using social media, such as Facebook, Twitter, LinkedIn, or blogs, to market your services? Maybe you’re using Facebook to keep up with family and friends, or perhaps you’ve started a blog about your favorite subject. Even if you’ve never used social media before, you can learn how to use these venues to reach potential clients and market your company. Students in this course will learn how to set up a blog and accounts at Facebook, Twitter, and LinkedIn to use for marketing. They will also learn about other methods of social media, such as podcasts and network aggregates, as well as what other social networking sites are available.   Instructor Bio: Michelle Horn has more than eighteen years of experience in business communications and editing. She has always used social media for her personal use and recently discovered the value of using it for her business. Michelle would like to help you do the same.   If you have questions about the course content, e-mail Michelle. Six lessons (posted every Monday) FEE: TCP Contributing Members $50 / Online-only members $60 / Nonmembers $75 To register for this course, e-mail Kathy Ide, or go to PayPal and submit the course fee using Kathy's e-mail address.